China is the world’s largest market and also the world’s largest dictatorship. This paradox can make it difficult to relate to what is happening in and around China. China’s economic boom, the country’s growing wealth, the enormous interest in the country and the disparate views that often surround China are all factors make a strong communication strategy vital for companies operating in the country.
Springtime has over ten years’ experience of working with communication in China. Our consultants in Beijing and Shanghai help our clients analyze, plan and navigate communication challenges in this exciting market. We offer strategic advice to international firms both in China and Europe.
We can help companies who are exploring the possibilities of entering the Chinese market, as well as established companies that want to localize their communication strategies to be relevant to a local audience. We bring knowledge and experience to those who want to learn more or would like to form their own opinion about what is happening in China today. We can provide you with daily updates on what is happening in your sector in China.
Our China offering includes:
- developing and localizing corporate communication strategies for China
- media relations in China
- internal communication: strategy and implementation
- trend watching and trend spotting
- strategies for social media
- training, meetings and seminars about China on location in China or in Europe
Questions about communicating in China?
Contact Mattias Bergman (in Sweden) or Anna Gustafsson (in China).